I notice the gaps and build what belongs there.

My work has moved across industries and roles, but the instinct underneath it has remained remarkably consistent.

I see where a useful idea, overlooked opportunity, or missing system could make things work better. Then I organize the people, process, technology, and message needed to make it real.

The thread through the work

Different settings. The same kind of problem solving.

National nonprofit work

Use information to help people act.

During Hurricane Floyd, I helped build an online lost-pet directory and the process around it—organizing information so volunteers and families could use it when it mattered.

Major events and marketing

Design the experience behind the excitement.

Producing large recurring events taught me that the visible moment depends on hundreds of less-visible decisions, handoffs, messages, and systems working together.

Independent business consulting

Make a strong idea usable.

Today, I bring strategy, customer experience, communication, practical AI, and implementation into the same room so the answer fits the way a business actually works.

“The best recommendation should feel both inspiring and strangely natural—as if the missing piece had been waiting to be noticed.”

What I care about

Clarity without oversimplifying. Technology without losing the person. Ambition with a realistic path into daily use. And work that leaves people more capable than they were before.

Now

Amanda Huie Consulting

I work with independent businesses that care about how customers experience them and want their systems to support—not flatten—that relationship.

I am also building The Where ↗, a connected guest-experience and owner-insight product for restaurants.

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